• Home
    • About
      • Home
      • About the Site
      • The Authors
      • Terms of Service and Privacy Policy
      • Email me
    • Reviews
      • List of All Reviews
      • Best of Portland by year
        • Reader Survey: Best of Portland Food 2017
        • Best of Portland 2015
      • Steakhouse Roundup
        • Steakhouse Reviews Introduction
        • El Gaucho Steakhouse
        • Morton’s Steakhouse
        • Ringside Steakhouse
        • Ruth’s Chris
        • Steakhouse – Results
      • Product/Business Reviews
        • Retailer Reviews
        • Product Reviews
    • Topics
      • Food Writing
        • Alcohol Related
          • Beer
          • Wine
          • Spirits
        • April Fools Stories For Portland
        • Contests and Competition
        • Food Memories
        • Travel Writing
      • Authors / Book Reviews
      • Cheese information
      • Interviews: Honest dialog with people in the Portland food industry
      • Portland Food and Restaurant News and Discussion
      • Recipes
    • Guides
      • Guide to Portland coffee
        • Portland Coffee Guide
        • A Map of our favorite Portland coffeehouses
        • Reader Survey: Best Coffeehouses in Portland 2017
      • Guide to Local Wine Shops
      • Guide to Portland Bakeries
      • Guide to Portland Distilleries
      • Guide to Portland’s Beer Shops
    Portland Food and Drink

    Portland Food and Drink

    Restaurant News and Information For Portland Oregon Area Restaurants and Bars

    • Facebook
    • Instagram
    • Send me email!

    Ben & Jerry’s Euphori-Lock Targets Ice Cream Thieves

    By PDX Food Dude Last Update May 24, 2012 9 Comments

    Ben & Jerry's Euphori Lock
    When I was in college, in the days where everyone inhaled, I always wished there was a way I could count on having ice cream in the freezer to help me through those times of delirium. My roommates always managed to get to it before I did. 40 years later, Ben & Jerry’s has finally come up with an answer to this problem: Euphori-Lock.
    From the press release,

    Burlington, VT – Worried the dessert desperados have their eyes on your favorite ice cream flavor? Hate to leave home for fear of cold-hearted pint-nappers? Tired of vain attempts to conceal your favorite passion behind the frozen peas? Ben & Jerry’s wants YOU to breathe easier!

    The all-new Euphori-Lock from Ben & Jerry’s is designed to promote family harmony – and salvage your peace of mind!

    “This delightfully tongue-in-cheek concept actually came from one of our customers, who suggested we start selling our ice cream in stainless steel containers with little padlocks on them,” smiles Katie O’Brien, Ben & Jerry’s Merchandise Maven and the brains that brought Euphori-lock from delightful daydream to rugged reality.

    The Euphori-Lock is a tenacious two-part plastic security ring that slips around your pint’s upper lid for “udder” peace of mind. And not to worry – it comes complete with an easy-to-remember secret code when you’re ready to unlock your favorite treat!

    Related

    Category: Portland Food and Restaurant News and Discussion.

    Previous Post: « News From Around the Web – May 21st
    Next Post: News From Around the Web – May 24th »

    Reader Interactions

    Comments

    1. Melissa says

      May 24, 2012 at 11:21 am

      I showed this to my husband, who is infamous for not leaving me any ice cream, and his only response was “How stupid – I would just cut the bottom off”. He’s got a point . . .

      Reply
    2. laura says

      May 24, 2012 at 9:19 pm

      o.m.g. I neeeeeed one of these. My husband buys one flavor, I pick another. We get home, and he snarfs mine.

      Reply
    3. Martin says

      May 27, 2012 at 5:44 pm

      Yeah, it’s too easy to subvert, the way it’s designed. Needs to have a ‘full-depth bucket’ to set the pint carton into. Even that wouldn’t entirely deter a serious ice cream thief though.

      Reply
    4. Christine says

      June 8, 2012 at 10:10 am

      Years ago my husband and I struck on this idea, but with a twist. We wanted to design one with a timer on it, so you couldn’t go back for more until a designated period of time had elapsed. Mechanical help for self control…

      Reply

    Leave a Reply Cancel reply

    Your email address will not be published. Required fields are marked *

    This site uses Akismet to reduce spam. Learn how your comment data is processed.

    © 2023 · PortlandFoodandDrink.com • See Terms of Service and Privacy Policy